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it's time to ACT

Ruby the fish says 'welcome!'

storytelling for action
for the ocean
for the future
for our world


 

Illustration of a squid

ACT is the storytelling framework for action

it works - and it works for everything

A.png

attention

you notice something needs to change
make a plan
C.png

challenge

change is never easy
keep going

make a change
boldy

T.png

transformation

success
the world changes you change
celebrate
repeat

be the change
clearly

tools for change

creativity

for innovation

storytelling

for action

community

for changemaking
to tell stories that matter

changemakers in action

from 'that's impossible!' to done

the biggest ocean cleaning in history
Photo of Boyan Slat

Boyan Slat
founder and CEO
The Ocean Cleanup

when Boyan was 16 he went SCUBA diving in Greece. He saw more plastic than fish and wondered...

why can't we clean this up?

"

Boyan founded The Ocean Cleanup in 2013 which has removed over 6 million kilograms of plastic from oceans and rivers using advanced cleanup technologies.

there's no better feeling than having and idea and seeing it become reality.
 

"

free resources hub

guides to help you tell great stories

Seagull and Fisherman
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